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Home / Privacy Policy

Privacy Policy

Effective 2026. This policy covers vitalityha.com and the information you share with Vitality Health Advisors LLC, doing business as Novavida Group ("we," "us").

What We Collect

  • Information you give us: name, phone number, email, ZIP code and state, the coverage you're interested in, preferred language and call time, and anything you type in a message. When you work with an agent to enroll, you may give us your Medicare number, date of birth, doctors, prescriptions and health information needed for the application; we request this only when needed and never on a public web form.
  • Consent records: the text of the consent you agreed to, the date and time, the page, your IP address and browser, which we keep as evidence of your consent to be contacted.
  • Automatic information: standard server logs and, if enabled, analytics and advertising cookies (Google Analytics, Google Ads, Meta) that measure how the site is used and whether our ads led you here. You can block cookies in your browser; the site works without them.
  • Call recordings: calls with our agents are recorded as Medicare requires.

How We Use It

To respond to your request, prepare quotes, check plan eligibility, enroll you in coverage you choose, service your plan afterward, comply with Medicare, state insurance and telemarketing rules, and improve this site. We do not use your health information for marketing.

Phone Calls and Text Messages (TCPA)

When you check the consent box on one of our forms, you give express written consent for us and our licensed agents to call and text you at the number you provided about Medicare and related insurance products, including with automated dialing systems, prerecorded or artificial voice messages, and AI-assisted technology, even if your number is on a Do Not Call list. Consent is not a condition of purchase. Message frequency varies (up to 6 messages per month); message and data rates may apply. Reply STOP to any text to stop messages, or HELP for help. You may also revoke consent by calling 561-339-0727 or emailing Compliance@VitalityHA.com, and we honor revocation requests made by any reasonable means. We do not call before 8am or after 8pm in your time zone, and we honor the National Do Not Call Registry and our internal do-not-call list for anyone who has not given consent or has withdrawn it. Mobile information will not be shared with third parties for marketing or promotional purposes.

How We Share It

  • Insurance carriers you choose to apply with, and the enrollment platforms used to submit your application.
  • Affiliated agencies and their licensed agents — only the specific agencies you check on a form. Medicare rules (42 CFR 422.2274(g)(4)) require your prior express written consent, given separately for each named organization, before a marketing organization shares your personal information with another marketing organization, and we follow that rule.
  • Service providers that host this site, store our customer records, send email and route calls, under contracts that limit their use of your information.
  • Regulators and law enforcement when required by law, including CMS and state insurance departments.

We do not sell your personal information. We do not share mobile phone numbers or text-message consent with third parties for their own marketing.

Protected Health Information

When we receive health information in the course of helping you apply for coverage, we treat it with the same protections as your other information, limit access to the agents working with you, and do not use it for marketing. Insurance carriers you apply with are governed by their own HIPAA privacy notices.

Your Choices and Rights

You can ask what information we hold about you, ask us to correct or delete it (subject to records we must keep under insurance and Medicare rules — consent records and call recordings for at least six years), and opt out of marketing at any time. Residents of California, Virginia, Colorado, Connecticut, Texas, Oregon, Florida and other states with privacy laws have additional rights under those laws, which we honor; we do not discriminate against you for exercising them. Contact Compliance@VitalityHA.com or call 561-339-0727.

Children

This site is for adults. We do not knowingly collect information from anyone under 18.

Changes

We update this policy when our practices change and show the effective year at the top. Questions: Compliance@VitalityHA.com, or write to Vitality Health Advisors LLC, 1300 Old Congress Ave, West Palm Beach, FL 33409.

Important: We do not offer every plan available in your area. Currently we represent 17 organizations which offer — products in your area (). Please contact Medicare.gov or 1-800-MEDICARE to get information on all of your options.

Organizations we represent: Aetna (CVS Health) · Clover Health · Devoted Health · Elevance Health (Anthem / Simply Healthcare) · Florida Blue · Freedom Health · HCSC · Cigna Healthcare (HealthSpring) · HealthSun · Humana · Kaiser Permanente · Molina Healthcare · Optimum Healthcare · Prominence Health · UnitedHealthcare · Wellcare · Zing Health. Availability varies by county.

Vitality Health Advisors is a licensed, independent insurance agency, not connected with or endorsed by the United States government or the federal Medicare program. Enrollment in a plan depends on the plan's contract renewal with Medicare. Benefits, premiums, provider networks and drug formularies vary by plan and county and may change each year. This is a solicitation of insurance. Information you submit on this site will be provided to a licensed insurance agent for future contact. Calls to and from our agents are recorded. Statistics cited on this site are from the CMS 2027 Medicare Advantage and Part D Landscape fact sheets (September 28, 2026) unless otherwise noted.